The importance of ventilation and insulation ~ A Customer Testimonial, and my response

Today, I received a wonderful email, and am so excited to share it with you. Essentially, I know that I am too honest to be a good salesperson. In fact, I am not a salesperson at all. I am however, a contractor who offers all of the honest information to my customers so they can make informed ownership decisions. I believe in treating everyone with the utmost respect and dignity by providing honesty. I know that the truth has won a great deal of customers to my wonderful base. Year after year, people keep coming back, some just call for advice and never purchase anything, some call for purchases and live in another state or country, and own property near one of our locations. Thankfully, I’ve personally met most of our customers, spoken to and enjoyed doing business with.

 

What is the old Cliche’ that recovering businesses advertise…. “We know we’ve made mistakes in the past, but we’re getting them fixed”. This is usually followed by a personal invitation to return and consider being a customer once again.

The Allied way of doing business is old fashioned, sincere and based on excelling our customers homes, businesses and lives with minimum investment and future cost savings.

 

Okay, here is the testmonial:

Good Morning Shane
 
I owe you an apology. When you installed the gutter guards I thought that would take care of the icicles and when you told me that I  needed more insulation and ventilation I thought you were just trying to sell more stuff. Recently the city of Loveland has been offering an energy audit which we had done and they explained more about the soffits and insulation with diagrams until it got through to me.  We had the recommended work done and no more icicles except one at the corner of the back porch where the gutters meet I’m going to call the contractor about that.
Anyway just thought I would let you know. You are very knowledgeable about home construction and I could not absorb all the information that you were sharing with me. If you are ever up in the area let me buy you a beer or root beer if you prefer.
 
Regards
 
John (last name omitted for privacy)
Loveland, CO
John,
Thank you so much for your kind letter, and I will gladly take you up on a beverage next time I’m in the area.
It is always nice to hear about good advice paying off. You’re right that attic insulation and attic venting is absolutely critical to keeping your home energy efficient and free of mold, mildew and bacteria friendly conditions. As you know, your family will enjoy increased comfort inside your home and about 5-15% savings on energy, maybe more. If you do compare usage to previous years, I would love to hear about that data so I could share it with a couple who recently bought gutter dome and discovered their need for attic insulation, also. Construction upgrades and repairs often reveal deficiencies in other areas, and it is exciting to help people save money.
Thank you very kindly,
Shane Cameron